Program and Marketing Coordinator

Join a small but mighty camp team to become an integral part of shaping the future of Moshava Wild Rose.  As a camp that has served campers for over 80 years, we want to continue bringing new and innovative programming to our organization.  We are in the early stages of introducing and launching a new second session specialty program to our camp to begin in Summer 2022. Moshava Meyuchad will provide campers the opportunity to specialize in one of three specific arenas, Culinary, Biking and Basketball. Campers will divide their day between their specialty while also enjoying the classic camp experiences, like swimming, night activities, and making new friends. The Program and Marketing Coordinator position will be essential in the planning, development, and enrollment of the Moshava Meyuchad program. In joining a small team, the coordinator will also play a role in the overall camp’s success, helping to lead it’s marketing and support donor development efforts. This is a full time role, which is ideally Chicagoland based but we are open to considering those working remotely.  This position is required to be at camp in Wisconsin during the Summer season (Mid-June to Mid-August) where the person will function in a leadership role at camp.

Core Area of Responsibility #1: Specialty Camp Coordination

Year Round:

Competitive Edge Specialty Camp Cohort Participation

  • Attends all meetings and webinars related to Competitive Edge Grant
  • Meets regularly with our Camp Mentor for support and guidance related to Moshava Meyuchad
  • Ensures the “key work” assigned between cohort meetings is accomplished by our camp team

Camper Recruitment for Specialty

  • Manages the lead generation for specialties; tracking and managing the recruitment funnel
  • Reaches out to different Jewish communities with advertising and marketing materials
  • Participates in open houses and helps to coordinate when assigned
  • Designs and runs programming to help promote summer (local/virtual) and generate leads
  • Partners with the Camp Director and Assistant Camp Director to develop marketing and social media initiatives for the specialty program

Project Management for Specialty

  • Keeps track of key moving parts related to staffing, development and facilities of Moshava Meyuchad
  • Partners with Director of Operations for Moshava Meyuchad’s purchasing and ordering
  • Supports the Assistant Director with staffing; i.e. sourcing candidates for specialty programs
  • Supports camp director in tracking status and communicating with architect/designers/contractors (Facility Development)
  • Works with Tzevet to ensure facilities are ready for specialties (i.e. – bike park condition, basketball court needs repaving etc)

Program Coordination for Specialty

  • Works alongside administrative team to determine programs goals and objectives
    • Develops objectives list for each specialty
    • Creates strategies to obtain objectives
    • Arranges for ways to survey whether objectives are being met
  • Primary person to determine needs for programs:
  • Personnel/staffing
  • Determines what items are needed to execute the programs
  • Oversees ordering and any logistics coordination necessary (trips affiliated with specialty etc)

During Specialty Camp: (In-Summer) 

Oversees program logistics and quality including:

  • Acts as the ‘go-to’ person for staff of Moshava Meyuchad by supporting their needs
    • Helps problem solve scheduling or logistics issues
    • Ensures materials are purchased and supplied properly (partner with the Director of Operations)
  • Serves as a liaison between the Meyuchad staff and their direct summer supervisor
  • Creates and manages the schedule for Moshava Meyachad
  • Manages family communication with weekly updates to parents
  • Coordinates photographer/videographer “moments”
  • Monitors quality of specialty programs; i.e. Tracking to ensure our outcomes list is being followed, and helping to tailor strategies when needed to meet objectives

Core Area of Responsibility #2: Campwide Social Media, Marketing and Operations Coordination:

Social Media, Marketing and Communications

  • Creates a social media calendar (including Facebook, Instagram posts and stories)
  • Manages Facebook and Instagram ads
  • Explores Utilization of Google Ads for Nonprofits
  • Creates and sends out all newsletters/big communications for camp
  • Adds new camper families and donors to Mailchimp regularly
  • Serves as  the point person who works with graphic designer on all flyers needed for social media and recruitment purposes

Oversees communications to our donors, alumni and parents

  • Partners with the Camp Director to create systems to ensure camp is  maintaining strong connections to our camp “friends”.
  • Develops written communication that should be sent out periodically to the different groups connected to camp (updates, campaign requests etc)
  • Develops written communication to be sent out for certain events (a donation was made in someone’s honor, birthday, memory etc)
  • Donor development & fundraising support for Moshava Meyuchad
    • Helps source potential matchers for components of the grant
  • Works with the camp team to design ways and opportunities to engage donors specific to specialties
  • Reaches out to specific camp cohorts with ideas for donation opportunities
  • Maintains relationship/communication updates with any donors related to specialties

Manages and organizes data related to donors and prospects

  • Oversees the process of camp implementation of a CRM donor database system
  • Helps transfer data over to new system and ensure it is syncing with website and quickbooks
  • Works with CRM company to understand best practices to utilizing the data in the system
  • Uses creative methods to find contact information for Wild Rose alumni and friends through things like social media, etc
  • Fills relevant information into database as it is gathered

Project lead for camp events

  • Takes the lead in organizing and arranging events to connect people to camp
  • Working with our graphic artist to create marketing materials to highlight events
  • Be the point of contact for lay leaders involved in the events

Be a “jack-of-all trades” with camp task

  • As we get closer to the camping season there is a constant hustle to get everything accomplished. This results in a MUST hands-on mentality from everyone on the team.  Some projects this position may be asked to assist with include, but are not limited to:
    • Coordination of travel
    • Helping to ensure all camper/staff forms are in before summer
    • Sending reminder emails to families
    • Helping oversee the items that are needed to order for the summer
    • Reviewing Handbooks and written materials going out to families
    • Checking in with vendors to confirm deliveries, camp trips, bussing etc

Qualifications

  • A Bachelor’s degree in Communications, Journalism, Marketing, Advertising, or related field
  • 2+ years of marketing experience with success in brand building
  • Familiarity and comfortability with Orthodox Jewish practices
  • Strong written and communication skills
  • Must be highly self-motivated, drive to take initiative, and capable of working independently and with a team.
  • Knowledge of MS Office and working in Google Drive
  • Experience with CRM systems, digital advertising and SEO a plus.
  • Reflect a sense of flexibility and adaptability around whatever challenges arise in camp life
  • Ability to model good leadership and willingness to lend a hand when it is needed

Camp Information

Located in northern Wisconsin, Camp Moshava Wild Rose is the only Jewish Modern Orthodox Overnight camp in the US Midwest and sits on 242 acres of expansive and beautiful grounds and private lakes. What has always made Moshava Wild Rose is the “homey” atmosphere staff and campers experience each summer. Our campers enjoy many activities while at camp, including swimming in our large inground pool, jumping on the water inflatables and boating in the Agam (lake), playing basketball both in our indoor gymnasium and our outdoor basketball courts, tennis, baseball, soccer, floor hockey on our outdoor rink, creating in our Melechet Yad (arts and crafts) room, rock climbing and challenging themselves on our ropes course, gardening in our Teva (nature) program, bike riding through one of our 7 trails in our Geerz program, and cooking and baking in our Bishul kitchen. Our camp community also enjoys the programming and educational emphasis on Jewish traditions, a very spiritual Shabbat and lots of singing and dancing throughout the summer.

Please send cover letter and resumes to jobs@moshavawildrose.org.